Bars, Columns & Ranking

A/B Test Results

A/B Test Results for Data Studio, formerly known as Looker Studio.

CI bars for A/B variants: significance baked in.

Cross-filter readyTheme-awareSetup in 30s
datastudio.google.com / report
A/B Test Results in a Data Studio report
What it is

Stop screenshotting your stats notebook. A/B Test Results renders each variant as a horizontal bar with confidence intervals, sample size, and a clear winner annotation, so PMs and execs read the same number you do.

What it does

Plots variant means with 95% CI whiskers, annotates statistically significant winners, and surfaces sample size + lift % on hover.

Why use it

It moves the conversation from "which one looks better?" to "which one is real?" without a stats lecture.

Three ways teams use it.

Growth

Landing-page CTA test: show lift with confidence band, not a single number.

Product

Feature-flag experiments rolled up by cohort and surface.

Marketing

Subject-line and creative tests reviewed in a weekly readout.

Setup

Add it in 30 seconds.

01

Open your Data Studio report and click Add a chart → Community visualizations → Explore more.

02

Paste the Viz Studio manifest URL or pick this chart from the Viz Studio gallery card.

03

Bind the dimensions and metrics in the data panel. Done.

Pricing

Included in your vizstudio plan.

$20 / monthor$200 / year

One plan, everything in it: the full library of 75+ charts. No per-seat upcharges, no metering. Build a real dashboard before you pay a cent.

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