Engagement Heatmap
Row × column matrix: normalize how you want, color tells the story.
Engagement Heatmap is the general-purpose matrix view: rows × columns × value with column, row, or global normalization. Sequential or diverging scales, legend included, cross-filter on click.
Row/column/global normalized cell tints with sequential or diverging color, axis labels, color legend, cross-filter, theme-aware.
Heatmaps are only as good as their normalization. This one gives you all three modes so the pattern you want is what you see.
Three ways teams use it.
Campaign × audience response rate, column-normalized.
Feature × cohort retention, row-normalized.
Skill × role distribution, globally normalized.
Add it in 30 seconds.
Open your Data Studio report and click Add a chart → Community visualizations → Explore more.
Paste the Viz Studio manifest URL or pick this chart from the Viz Studio gallery card.
Bind the dimensions and metrics in the data panel. Done.
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